Founder of Innovation Restoration Urges Residents to Take Preventive Steps Before Storm Season Hits

CHARLOTTE, NC / ACCESS Newswire / November 13, 2025 / As extreme weather events continue to rise nationwide, Innovation Restoration Founder Jeffrey Belk is calling on homeowners to take proactive steps to protect their properties before the next major storm or natural disaster strikes. With years of experience helping families recover from roof damage, flooding, and storm destruction, Belk is using his platform to raise awareness about the importance of preparedness, maintenance, and trust in the restoration process.

"Too often, we meet homeowners after the worst has already happened," Belk said. "The truth is, a lot of damage can be avoided with simple, consistent maintenance. Preparedness isn't just about reacting - it's about preventing."

A Growing Problem: Storms, Costs, and Unprepared Homes

According to the National Centers for Environmental Information (NCEI), the U.S. has already experienced 25 separate billion-dollar weather and climate disasters in 2024 - the highest number ever recorded in a single year. Property damage from these events exceeded $90 billion, with severe storms accounting for nearly 70% of the total losses.

In North Carolina alone, the Department of Public Safety estimates that weather-related damage affects more than 25,000 homes annually, and many homeowners lack adequate insurance coverage or preventive safeguards.

Belk says this underscores the need for greater homeowner education and awareness.

"Restoration isn't just about fixing what's broken," Belk explained. "It's about helping people understand how to protect what matters most before the damage starts. A roof inspection or sealed gutter system today could save thousands tomorrow."

A Personal Mission Rooted in Real-World Experience

Belk's career began in roofing, where he learned firsthand how quickly small issues could spiral into costly problems. That experience inspired him to found Innovation Restoration, a Charlotte-based company specializing in property restoration after storm and water damage.

Now, he's shifting part of his focus toward community education, encouraging homeowners to take ownership of their property's resilience.

"I've seen the heartbreak that comes with losing part of your home," Belk said. "I also know how empowering it can be when someone takes preventive action. My goal is to give people the knowledge and tools to do just that."

Belk believes education and awareness are just as valuable as repair services - especially as homeowners face increasing risks from climate change, aging infrastructure, and insurance challenges.

Steps Homeowners Can Take Right Now

Belk emphasizes that preparedness doesn't have to be complicated or expensive. "It starts with paying attention," he says. "A few small actions can make all the difference."

Here are a few steps he recommends for homeowners nationwide:

  1. Inspect Your Roof and Gutters:
    Schedule a roof inspection at least once a year. Loose shingles and blocked gutters are leading causes of water damage.

  2. Seal Windows and Doors:
    Check for drafts and leaks. A small gap can let in water during heavy rainfall.

  3. Know Your Coverage:
    Review your insurance policy to understand what's covered - and what's not. Many homeowners discover gaps too late.

  4. Create a Home Emergency Kit:
    Keep essentials like flashlights, batteries, bottled water, and a first-aid kit in an accessible place.

  5. Document and Plan:
    Photograph your home and valuables. Keep digital copies of important documents in cloud storage.

"Preparedness doesn't just protect your property," Belk added. "It gives you peace of mind. You can't control the weather - but you can control how ready you are for it."

A Call to Action: Restore, Don't Wait

Belk's message isn't about fear - it's about empowerment. As he puts it, "You don't need to be an expert to protect your home. You just need to start paying attention before it's too late."

He encourages homeowners to take time this month to inspect their properties, schedule a maintenance check, and talk to local contractors about preventive care.

"I built my career helping people rebuild," Belk said. "Now, I want to help them prepare. Because the best restoration job is the one that never has to happen."

About Jeffrey Belk and Innovation Restoration

Jeffrey Belk is the Founder of Innovation Restoration, a Charlotte, North Carolina-based restoration company focused on quality workmanship, transparency, and long-term client relationships. With a background in roofing and property restoration, Belk has built a reputation for integrity and hands-on leadership. He is passionate about community education, homeowner safety, and promoting preparedness before disaster strikes.

SOURCE: Jeffrey Belk



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